Get to know Michelle.
Clients call me when they’re looking for a copywriter with the ability to pick up any topic at lightning-speed and create grand-scale interactive websites and digital modules geared to physicians, patients, or caregivers.
As an interactive copy professional, I’ve won awards and have extensive experience creating interactive-digital and print pieces (branded and unbranded) for consumer/patient and medical professional audiences. In the pharmaceutical industry, I’ve touched just about every therapeutic category and have worked on high-profile launches.
I am known for strategic copy development, innovative concepts, deep scientific knowledge, and fast turnaround. I’m also known as a strong team player with ad agency teams (I’m often seen as one of the internal team members) during short and long assignments. I’m also known for creative thinking, attention to detail, enthusiasm, and expectation-beating performance.
Medical background: I bring to your business my expertise as a clinician with 2 Master’s Degrees from Tufts University.
Awards.
I was the sole copywriter on award-winning projects:
- Gold Award from the Hermes Creative Awards in the “Website Overall/Medical” category, 2014
- Silver Aster Award for consumer campaign, 2014
- “Best In Class” Award at the Interactive Media Awards, 2014
- “Marketing Campaign of the Year” finalist for the American Business Awards, “The Stevies”, 2014
- 3 Advertising Silver Award on Ozurdex.com, 2010
- Rx Club Award for copywriting on Qutenza.com, 2010
I have also heavily participated in several other award-winning projects through the years.
Location?
I have clients all over the country. Location is not an issue in this digital age. I work from my home office, and I become part of my clients’ creative teams. Please note that I do not do on-site arrangements. However, my clients commonly say that it feels like I’m there. I freelance full-time, and I’m always reachable during business hours, just like if I was in your office. Learn more about how I work »